This past Thursday night, as rumors swirled about a shooting at Brown University, CNN’s Kaitlan Collins posted on social media, noting the confusion and directing people to her network’s 9pm newscast.
Although the network is hardly a perfect news source, her words rang true to many. It is one of the broadcasters where you can find reality-based and generally dependable reporting – notably during crises like the one developing near a New Hampshire storage facility.
A Vulnerable Situation During a Corporate Battle
But the news network, now middle-aged, finds itself in a uncertain position as two huge media empires vie for ownership of its corporate owner, Warner Bros Discovery.
Regardless of who wins, the destiny of CNN has become part of a major game of mergers and acquisitions, instead of as a question of what serves the news-consuming public.
“This is yet another example of the profound systemic issues with origins in decades of policy decisions,” noted Victor Pickard, author of “Democracy Without Journalism?” and a media policy professor at the Pennsylvania University.
The conjecture about which company will control Warner Bros Discovery – could it be Netflix or Paramount Skydance? – misses a larger point.
“The narrative is crafted as a financial tale with powerful individuals as the main characters, but there is hardly any discussion of the public interest,” Pickard said.
A Further Element: The Former President
This situation is complicated by Donald Trump’s views about a network he has frequently denounced as perhaps his chief “fake news” foe.
Recall the shouts of “CNN sucks!” at the president’s rallies, his administration’s punitive revocation of reporter Jim Acosta’s press credentials, or his sparring with Collins in White House briefings.
Trump now asserts that the network requires new ownership. This can be interpreted as ownership that will shield him from journalistic oversight. That is one reason why he seems to favor Paramount Skydance, which has made a unsolicited offer.
There is a basis to like that suitor more. For one thing, it is controlled by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently placed the conservative Bari Weiss, famous for her “anti-woke” beliefs, as the top editor of that venerable news network.
An Outcome of Continued Turmoil
It is important to note, if Netflix prevails, CNN and other cable outlets would first be separated into a separate entity. This might be a welcome development to many at the network, but it’s hardly a guarantee of stability. That arrangement could set up CNN for a future sale. It never ends.
If you ask Timothy Wu, a great deal of this is a violation of antitrust statutes, anyway. The prominent critic of big tech’s dominance wrote recently that competition laws should prohibit both deals.
“Each proposed deal would be detrimental to the country, and both should be opposed by anti-trust authorities,” Wu stated.
The Core Challenge and a Path Forward
Regardless of the resolution in this situation, the bigger problem endures.
“Our current system is a very structure that undermines democracy, but we must resist learned helplessness,” Pickard noted. Government actions – originating in the 1930s and 1940s – helped to create this profit-obsessed monster, and different policy decisions can address it.
Will that happen in an era where the Federal Communications Commission chair won’t even affirm that the agency is independent? Reform is very unlikely now, but that is not to say it will not happen in the future.
Measures that support independent news organizations, aid local journalism, subsidize public media, and outlaw the consolidation of media power in too few hands are achievable – they are vital for a functioning democracy.
When it comes to media ownership, larger is not superior. And news organizations including CNN shouldn’t be tools in the most recent acquisition battle.